Tonic Media

Digital  –  Innovation  –  Research  –  Culture  –  Strategy

Tonic Media is a specialist consulting service that provides advice on strategy and projects relating to innovation, digital services, technology and culture.  Clients include research organisations, businesses, government agencies and not-for-profits.

Colin Griffith, Director of Tonic Media has expertise in media, technology, research and government sectors.  He was the Director of the Australian Centre for Broadband Innovation, a collaborative research centre established by CSIRO and NICTA.

He worked for the ABC for over 10 years where he established ABC Online and a range of the Corporation’s new media services and ventures.  He has also been an advocate for industry as a previous President of the the Australian Interactive Media Industry Association (AIMIA) and a Director of the Australian Telecommunications Users Group (ATUG).

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